Korea's Weekly Box Office Dips 2.7% as Toy Story 5 Keeps the Top Spot
South Korea’s weekly box office contracted 2.7% in the 2026-W27 tracking period, with total ticket revenue easing even as Toy Story 5 held the No. 1 position and four new titles pushed into the top ten. The market’s slippage came alongside a tighter concentration of sales at the top: the three highest-grossing films took a combined 74.0% of the week’s revenue, up from 70.6% a week earlier.
A softer week at the register
The overall pullback was modest in percentage terms but broad in feel. No title climbed in the rankings, two slipped, and the four fresh entries — Marty Supreme, Doraemon the Movie: Nobita’s Undersea Mystery Castle, Greenland 2: Migration, and the animated Assassination Classroom: Everyone’s Time — arrived low on the chart rather than crashing the leaderboard. That pattern, new releases landing in the fifth-through-tenth range, is part of why the established leaders held such a large share of the total.
Toy Story 5 anchors the chart
Toy Story 5 led the week with ₩6.07 billion in revenue and 601,167 admissions, lifting its running total to 2.22 million viewers. Close behind, the Korean title Nundongja drew 537,472 admissions for ₩5.47 billion, a strong second week that carried its cumulative audience to 842,694. Together those two films did the heavy lifting for the frame.
Third place went to Gunche, which added 128,291 admissions and ₩1.30 billion. Though its weekly haul trailed the top pair by a wide margin, its cumulative audience of 5.84 million is the largest of any title in the ten — a sign of a long, durable run rather than a fresh surge.
The rest of the field
Below the top three, weekly grosses thinned out quickly:
- 4. Wild Thing — ₩665.2 million, 69,575 admissions (cumulative 1.30 million)
- 5. Marty Supreme — ₩720.1 million, 69,066 admissions (new; cumulative 70,263)
- 6. Doraemon the Movie: Nobita’s Undersea Mystery Castle — ₩353.0 million, 39,156 admissions (new)
- 7. Backrooms — ₩407.2 million, 38,130 admissions (cumulative 1.19 million)
- 8. Greenland 2: Migration — ₩335.1 million, 35,155 admissions (new)
- 9. Supergirl — ₩256.1 million, 26,699 admissions (cumulative 138,547)
- 10. Assassination Classroom: Everyone’s Time — ₩183.0 million, 17,220 admissions (new)
Notably, Marty Supreme out-earned the No. 4 title despite ranking fifth by admissions, a reminder that ticket pricing and screening formats can separate revenue rank from headcount rank.
What the concentration figure signals
The jump in top-three share to 74.0% is the week’s clearest structural note. When a market shrinks and the leaders’ slice grows at the same time, it usually means the new releases did not generate enough demand to broaden the audience base. For exhibitors, a heavier reliance on two or three anchor titles raises the stakes on how those films hold up in the weeks ahead — and on whether the incoming slate can convert its debut footholds into sustained runs.
Sources (1) — KOBIS (Korean Film Council)
- KOBIS (Korean Film Council), 2026-06-29
출처: 영화진흥위원회 영화관입장권통합전산망(KOBIS)